COVID-19 Update: The Fly Fishers storefront location in Brookfield is now open with the following temporary hours: Monday - Friday 11:00 AM - 4:30 PM, Saturday 10:00 AM - 2:00 PM, Sunday - Closed. We're still in the full time shop fulfilling online orders. Orders are being shipped as quickly as possible with brief delays - we are experiencing vendor availability issues and delays from all brands.

Thank you for your patience and continuing to shop with us - stay safe out there.

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Fly Fishing Gear » Fly Rods & Fly Reels

Fly Rods & Reels for Sale Online

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Sage TROUT LL Fly Rod *New For 2020* TROUTLL $800.00
Lamson Guru S Fly Reel *New For 2020* GURUS $259.99
Echo Carbon XL Fly Rod ECHOCARBONXL $169.99
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Sage Sonic Fly Rod
Sage Sonic Fly Rod "New For 2020" SSFD $550.00 Free Shipping for Sage Sonic Fly Rod "New For 2020"

Shop Fly Fishing Rods and Reels Online

Based in Milwaukee, WI, The Fly Fishers Fly Shop is your one-stop shop for fly fishing rods and fly reels from the top makers in the business. From high-end fly fishing rods and reels to affordably priced gear for beginners and budget-conscious fishermen.

All of us at The Fly Fishers are fanatical about fishing, especially fly fishing. Besides bringing you the best fly fishing gear and accessories we can find, we’re committed to getting you the best deals possible on everything we sell. Whether you’re a weekend warrior or a professional angler, you’ll find the perfect rod or reel here.

Best Fly Fishing Reel Brands

We have fly fishing reels from Abel, Billy Pate Reels, Bozeman Reel Co., Echo, Redington, Hatch, Sage Fly Reels, Tibor and Waterworks-Lamson, plus replacement and back up spools for all of them. Everything we sell has been tested and approved by our expert fly fishers. We only sell the reels we would personally use.

Not sure what rod or reel is going to work best for you? Get in touch with us and let us know what type of fishing you'll be doing. We'll point you in the right direction.

Best Fly Fishing Rod Brands

Our fly rods include Echo, G. Loomis Fly Rods, R.L. Winston, Redington, Scott Fly Rods and Sage. PLUS we have used fly rods and reels available on a first come, first served basis with great prices to SAVE!

Browse our full inventory of fly fishing supplies for sale online.